The Attention Economy: It’s not about you Anymore!

What is Attention Economy and how does it affect the content creation industry? From an economic standpoint, scarcity is the underlying definition of any economy. When human attention is viewed as a commodity, it gives rise to the attention economy. While so many things strive for our attention, it can be challenging to keep yours … Read more

Top 4 Videos of September’20

Top 4 videos of September'20 which should be on your watchlist! 1) Content Creation Vs Content Marketing! The Term 'content marketing' is getting used in and out, everywhere these days. Infact, a lot of things getting labeled as content marketing are anything but that.This short video capsule will establish the difference between content creation and … Read more

The Magic Sutra

Everybody loves a little bit of Magic. Especially, if it changes your life for good, nothing better than that! Do you want to transform your body & mind? Do you want a change in your existing lifestyle? Are you ready to be an Action Taker and change your perspective on how you negotiate your life? … Read more